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Lotus Cars
We wrote a commercial for Adamas Motors which involved fusing two oxymoronic concepts – ‘sports cars’ and ‘sensible’. That’s a real Lotus Exige you can hear behind the voice over.
Lotus Cars
Client
Lotus Cars
What went on
We wrote a series of radio commercials for Adamas Motors, which involved fusing two oxymoronic concepts – ‘sports cars’ and ‘sensible’. That’s a real Lotus Exige you can hear behind the voice over.
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